Table of Contents
- Communications media, channels, venues
- Websites, newsfeeds
- Email lists
- Online and email publications
- Print publications, periodicals
- Paper mailings
- Off-campus media
- User group meetings
- Events, conferences, seminars, meetings
- Participation in, and presentations to, task forces, groups, committees
- Direct contact: personal emails, telephone calls, office visits, meetings
- Document racks
- Other methods
The following are the types of audiences you and the IT
Communications team may want to reach with your communication efforts.
This list is not exhaustive, but it identifies a lot of campus
audiences and the primary methods available to reach most of
- Campus executives, leadership.
Primary methods: Campus Memos (Deans & Directors) sent via
CALmessages, presentations at executive meetings by CIO, senior IT
staff, or IT experts; direct contact by phone or email. Other
methods: UC Berkeley News, iNews, and email.
- Campus IT management. Primary
methods: presentations at management meetings, invitations to
participate in OCIO Presents, iNews, Campus Memos (Deans &
Directors) via CALmessages. Other methods: direct contact, user
group email, other CALmessages email lists, search engines, IT
- Committees, work groups. E.g.,
ITAC, CISPC. See the Campuswide IT
Planning, Campus Technology Council page for a list. Primary
methods: presentations at committee meetings, email to closed
- Departmental IT managers, "comp
managers". Primary methods: Micronet email and meetings,
- Departmental IT security staff.
Primary methods: ucb-security email, Micronet email and meetings,
SNS website, IT security news channel.
- Campus IT planners and
implementers. Primary methods: committees (ITAC, CISPC),
Micronet email, user group email, iNews, IT websites and search
- Campus IT administrators and support
staff. Primary methods: Micronet email, user group email, iNews
and email, IT websites and search engines.
- Functional partners in IT projects.
- OCIO / IST management. Primary
methods: Management Team and Leadership Team meetings and email,
allstaff email, iNews and email, IST Presents, IST departmental
- OCIO / IST staff. Primary methods:
allstaff email, iNews, staff website, allstaff meetings. Secondary
methods: other IST email lists, user group lists, IST seminars, IST
- Campus IT users (everyone). Primary
methods: CALmessages, Berkeleyan, NewsCenter, iNews, IT websites and
- Users categorized by
- Type of system: administrative, student information.
- Platform or infrastructure:
- Product or service: CalMail, CalAgenda, AirBears, etc.
- Programming environment.
- Security concern. Primary methods: ucb-security email, Micronet email and meetings, Security website, IT security news channel.
- User groups. Primary methods: email and meetings.
- Interest groups.
- Educational technology. Primary methods: Student Systems Forum (summer), Educational technology iNews channel.
- Students, graduate students.
- New students, parents. Primary
methods: MyBerkeleyApp (new student portal), CalSO orientation. The
Letter Home is sent by U.S. mail to parents of new students in
spring, following SIR. We can ask for important text to be included
in the letter; need to contact Cal Parents (see below).
- Residents of student housing.
Primary methods: Residential Computing
website, Res Halls orientations for new students.
- Faculty, researchers, instructors,
GSAs, post docs.
- IT staff.
- Industry partners.
- UCOP, UC Leadership.
- Systemwide IT planners.
- Other UC campuses.
- Other universities.
- Student organizations.
- The public.
The following are the communications channels available to you and
the IT Communications team to use for the various OCIO and
IST communications efforts. This list is not all inclusive as new
channels open up all the time. If you know of a channel that should be
included here and is not, please let us know at
- iNews (email@example.com). Self-subscribed
list, used for digests of recent iNews postings.
Reaches all faculty, staff, so supersedes other lists. Requires
approval from AVC-IT & CIO. For details, contact Margarita
Zeglin, Office of the CIO.
- Campus administrative memos
(addressed to Deans, Directors, and Department Chairs). Emailed via
CALmessages. These are for important, high-level communications to
campus management. For details, contact Margarita Zeglin, Office
of the CIO.
- Direct email to students. There are
two ways to send direct email to students:
- CALmessages. A department can petition the
Chancellor, EVC&P or the VC-Student Affairs to send a
CALmessage on its behalf, but the department would have to
have a good case for sending it via CALmessages. CALmessages
is used sparingly to send messages to students. CALmessages
student list comprises undergraduates
- Office of the Registrar. Mass email messages to
all students, both undergraduate and graduate, can be routed
to the Office of the Registrar for review and approval. If
approved, Office of the Registrar will route the request to
IST for processing. IST then makes a one time, customized
email list to which the message is sent. Currently,
IST's recharge rate for this service is $82 per hour.
For information required to make the initial request to the
Office of the Registrar, see the Student Systems Service Requests page. For more
details, contact Doug Au, Office of the Registrar.
- CTC (Campus
Technology Council). To forward message to list, contact Liz
Marsh, Office of the CIO.
- BFS Mailing List. Includes all
campus MSOs and departmental personnel in charge of expense
reconciliation. To forward message to list, contact
- Student Affairs cabinet members.
For permission to post to list, contact Ken Montgomery, Student Affairs.
- Control Unit Managers mailing list.
Closed list. To forward message to list, contact Michelle Kresch,
- Chief Administrative Officers mailing
list. Closed list. To forward message to list, contact Michelle
- Student Systems 2012 Executive
Governance Committee. Closed list. For permission to post to
list, contact list modorator, Tim Heidinger, Student
- STC (Student Technology
Council). Open list. Send messages directly to
- Schools and Colleges list. Contact
Russell Low, Office of the
Registrar, to forward message to list.
- Academic Department Contact list.
Contact Russell Low, Office of the Registrar, to forward
message to list.
- Student Advisors. Contact James
Dudek, Student Affairs, to forward message to list.
- BPAWG (Business
Process Analysis Working Group). Contact James Dudek, Student
Affairs, to forward message to list.
- ABOG (Academic Business Officers Group)
list. For permission to post to list, contact current manager of
list. Campus IT security interest group. Closed list
(members must be approved) with voluntary participation.
- Direct email to IST organizational
groups such as IST allstaff, departmental staff lists. Send
messages directly to lists within constraints of policy.
- Direct email to user groups such as
Micronet, Webnet, WebAccess. Restricted
lists, members can post. Must stay on topic.
- Direct email to service users such
as CalMail, etc. Use very sparingly. Must stay on topic. Contact
respective service provider for permission.
- Email mailing lists such as
ucb.net.announce, security-operations, etc. Ask list owners to
- UC Berkeley News. Weekly email
newsletter published by Office of Public Affairs. Contact
- BC&C Online. Email newsletter
published four times a year by the Office of the CIO &151;
digest of iNews articles recently published online. Contact
- Schedule of Classes. Office of the
Registrar contacts designated OCIO and IST contacts for updates and
- IT Policy brochures. Includes Computer Use Policy,
Minimum Security Standards for Networked Devices (MSSND),
Minimum Security Standards for Electronic Information
(MSSEI). Contact IT Policy,
- General Catalog. Office of
Public Affairs contacts designated OCIO and IST contacts for updates
and review. Contact Kathryn Bader, Public Affairs.
- Resource. Guide for new
students. New Student Services contacts designated OCIO and IST
contacts for updates and review. Contact Jenne Mowry, New
Home. Newsletter published three times a year and mailed
to the families of all undergraduates. Contact Diana Musto, Cal
- News outlets such as San Francisco
Chronicle, SFGate.com, Daily Cal, etc.
- Chronicle of Higher Education.
They may be willing to grant permission to link to a free version of
a premium article, e.g., if UC Berkeley is featured. For such
permissions, write to
- CalSO (Cal Student Orientation). Effective summer 2010,
each campus organization is allowed to present information as a
single PowerPoint slide, a poster, or at a tabling event. A CalSO
representative contacts the designated OCIO and IST contacts each
year for information.
- New Employee Orientation (NEO). IST
representatives are Tanya Jansen, IST–Communications, and
Gladys Oddoye, IST–Telecom.
- CalDay. Takes place in
mid-April; deadline for getting a booth is around the end of
January. Contact CalDay,
- UCCSC (University of California
Computing Services Conference). Held each summer at a different
UC campus, oriented toward IT managers, planners, and developers
across the UC system. Attended by staff from most IST departments.
Contact Jon Conhaim, UC Berkeley Ambassador to
- Student Systems Forum. Takes place
each summer. Co-sponsored by ETS and IST. Contact JR Schulden,
- IST Presents. Presentations of
current or new IST services to campus customers and partners;
provides opportunity to interact with IST service providers who give
overviews of their services and answer questions. Contact
- OCIO Presents. Forum for members of
the UC Berkeley IT community to present and receive feedback on
campus IT projects; learn about campus strategic IT directions;
explore emerging IT concepts with potential campuswide benefit; and
exchange information about issues affecting the campus IT community.
- UC Information Technology Leadership
Council (ITLC). The CIO represents UC Berkeley on this systemwide committee.
- The Chancellor's Cabinet. The CIO is part of the Chancellor's Cabinet.
- See the Campuswide IT Planning,
Campus Technology Council page for ITAC, CISPC, and other campus
- Such as personal emails, telephone calls, office visits,
- Student Computer Labs. Contact Sian Shumway, IST–CS.
- UC Berkeley press releases.
- Newsgroups such as
ucb.net.announce, ucb.voice.announce. Some of these may be available
in less geeky formats such as email lists, RSS channels, news pages.
Ask list owners to post.
- Phone trees.
- Official campus bulletin boards. As
of July 1, 2005, posters and flyers for posting on official campus
bulletin boards must be approved by Mail Services. Mail posters or
flyers to Mail Services at 2000 Carleton St., Rm 255, MC 2284. Once
the poster or flyer has been approved, Mail Services will post it on
all official campus bulletin boards. Poster procedures are available
- Campus shuttles and bus shelters,
CalMarketplace. Contact Office of
Marketing & Business Outreach,
[Rev. May 25, 2010]